About Us
Where intelligence meets imagination, powerful businesses are born. Artellect is your strategic partner, a performance consultancy that expertly blends profound hospitality knowledge, human-centric design, and advanced artificial intelligence to ensure luxury hospitality brands flourish amidst the sea of change in the age of AI. Our team comprises industry pioneers, AI visionaries, and creative strategists, bringing decades of global experience in hotel operations, dynamic sales strategies, compelling brand development, and inspiring people leadership. Our distinction lies in seamlessly fusing data-driven precision with the art of storytelling—engineering systems that not only optimize performance but also enrich human connection.
Through our signature services—The Da Vinci, The Monet, The Vermeer, and The Michelangelo—we deliver comprehensive, AI-enhanced strategies meticulously designed to refine operations, invigorate sales, sculpt unforgettable brands, and unleash the inherent potential within your teams.
Artellect is more than a performance consultancy; we are partners in designing your next level of success, transforming strategy into an art form and your business into a living, breathing masterpiece of innovation and enduring excellence.
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Architect of Strategic Innovation | Hospitality Visionary | AI-Driven Change Leader
Mario Brooks is a transformative force in modern hospitality. As President and Co-Founder of Artellect, he leads with a dual mastery of operational excellence and cutting-edge technology—redefining what is possible at the intersection of AI and hospitality. With over 20 years of leadership across globally recognized brands including Hilton, Marriott, IHG, and Kimpton Hotels and Restaurants, Mario brings deep-rooted expertise in operations, revenue management, marketing, and multi-property leadership to every Artellect engagement.
Mario’s career has been marked by consistently turning underperforming properties into category leaders. As a former multi-state Regional Manager, he spearheaded high-performance strategies that drove sustained RevPAR Index growth and operational profitability. His ability to manage full P&L portfolios, craft data-backed strategies, and mentor high-impact teams has earned him industry distinction.
But it is Mario’s forward-looking integration of technology that truly sets him apart. A Certified Hotel Administrator and Certified Artificial Intelligence Developer, Mario is among the few industry leaders who can seamlessly bridge data science with service excellence. At Artellect, he leads the development of proprietary AI-driven consulting frameworks, powering services like The Da Vinci, The Monet, The Vermeer, and The Michelangelo. These offerings translate complex challenges into tailored, scalable solutions—enhancing everything from operational strategy to brand architecture and team performance.
At the helm of Artellect, Mario is responsible for guiding its consulting architecture, innovation pipeline, and cross-disciplinary service delivery. His thought leadership extends into AI-enhanced systems design, predictive modeling for hospitality, and the ethical evolution of digital tools in service environments. His approach is not simply to advise—it is to architect transformation.
A natural mentor and creative thinker, Mario also channels his passion for learning through authorship and artistic expression. His leadership is grounded in empathy, fueled by curiosity, and guided by the belief that technology should elevate the human experience—not replace it.
Through his vision, Artellect has grown into a beacon of future-ready consultancy—where intelligence meets imagination, and businesses are sculpted into masterpieces of performance and purpose.
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Architect of People Strategy | Champion of Ethical Innovation | Luxury HR Luminary
With over two decades of global experience in luxury and ultra-luxury hospitality, Fely Reamillo stands as a paragon of strategic HR leadership and regulatory insight. As Vice President and Co-Founder of Artellect, Fely shapes the consultancy’s operational integrity and people strategy—ensuring every engagement is rooted in legal soundness, cultural intelligence, and transformative human capital design.
Before co-founding Artellect, Fely served as Director of People and Culture at Banwa Private Island, one of the world’s most exclusive destinations. There, she fostered a deeply personalized and people-first culture, attuned to the expectations of ultra-luxury clientele. Her work was not just about hiring talent—it was about curating experiences through empowered, emotionally intelligent teams.
Her prior tenure at Frasers Hospitality and Marriott International saw her leading complex, multinational HR operations, particularly during high-stakes pre-opening phases. Her proven expertise in launching and scaling luxury properties continues to inform Artellect’s methodology across service verticals.
At Artellect, Fely is responsible for the architecture and implementation of scalable HR infrastructures that align with AI-integrated service delivery models. She oversees legal and regulatory frameworks across all engagements, ensuring that innovation is harmonized with governance and ethical excellence. Her strategic foresight drives workforce development initiatives, risk mitigation, and leadership cultivation—all essential to scaling high-performance cultures in today’s evolving business landscape.
Holding an MBA from a Special Executive Master’s Programme and a Bachelor of Science in Accountancy, Fely brings a rare duality of financial and HR fluency to her role. This unique combination enables her to deliver people strategies that are not only empathetic and inclusive but also quantifiably impactful.
Her strengths lie in cross-cultural team development, international HR leadership, regulatory compliance, and talent strategy innovation. Under her stewardship, Artellect's blend of AI technology and hospitality artistry is brought to life through a distinctly human lens—where operational excellence begins with empowered people.
Fely’s leadership is as nurturing as it is strategic, reflecting her lifelong passion for growth—both professional and personal. Whether crafting HR ecosystems or mentoring future leaders, she remains steadfast in her mission: to elevate human potential and ensure that every transformation Artellect delivers is both sustainable and soulful.
